MICE Customer Advisory Board Meeting

November 19-21, 2025

Welcome to the 2025 Board Meeting at PGA National Resort!

We’re excited to invite you to our third annual Board Meeting, taking place Wednesday, November 19 through Friday, November 21 
at the newly reimagined PGA National Resort in Palm Beach Gardens, Florida. After unforgettable gatherings at The Hermitage in 2023 and Durango Resort in 2024, we’re looking forward to another few days filled with collaboration, camaraderie, and celebration
all in a setting designed to inspire connection and fresh thinking.

The official meeting will begin at 4:00 p.m. on Wednesday, November 19th and will wrap up
by 11:30 a.m. on Friday, November 21st, so please plan your travel accordingly.

Thank you for choosing to share your valuable time with us. We can’t wait to welcome
you and make this years’ experience just as meaningful and memorable
.

· EVENT DETAILS ·

400 Ave of the Champions, Palm Beach Gardens, Florida 33418

· AGENDA ·

We are currently finalizing the agenda, but in the meantime, we kindly ask Board Members to plan their travel to arrive in time for a meeting scheduled at 4:00 p.m. on Wednesday, November 19th. The meeting will conclude by 11:30 a.m. on Friday, November 21st.

For those whose travel logistics make it difficult to arrive by Wednesday afternoon, we do
have a limited number of rooms available on Tuesday night. Please let us know if you would like to reserve.

Wednesday, November 19

START

Throughout the Day

4:00 - 5:30 PM

5:30 - 6:30 PM

6:30 - 7:15 PM

7:30 - 9:30 PM

FUNCTION

Arrivals

Welcome

Site Visit of PGA

Reception

Dinner

LOCATION

Vista Room

Lobby Terrace

The Butcher's Club 

Thursday, November 20

START

7:30 - 8:45 AM

9:00 AM - 12:00 PM

12:00 - 1:30 PM

2:00 - 9:00 PM

9:00 PM

FUNCTION

Breakfast

Print Activity & Discussion

Lunch

Destination Exploration & Dinner 

Afterglow

LOCATION

Master Terrace

Vista Room

Master Terrace

Eau Palm Beach

Friday, November 21

START

8:00 - 9:00 AM

9:00 AM - 12:00 PM

11:30 AM

Throughout the Day

FUNCTION

Breakfast

Trends & Open Discussion

Lunch (To-Go)

Departures

LOCATION

Vista Room

Vista Room

· TRANSPORTATION & ACCOMMODATIONS ·

  • Accommodations: Complimentary rooms and meals for the duration of the meeting. Special rates for extensions or pre-arrivals.
  • Air Credit: Please contact Hannah Umansky for flight reimbursements up to $400 with a copy of your W-9.
  • Airport Transfers will be provided.

· FACILITATOR ·

CINDY NOVOTNY
Executive Coach and Managing Partner
Master Connection Associates

· SPEAKER ·

ARTHUR SARKISSIAN
Founder & CEO
Here and Now Consulting

· HOSTS ·

CHRISTIE PIENAAR
Vice President, Group Sales

AMY BUTTERFIELD
Senior Vice President, Global Group Sales

· SPONSORS ·