Full Name
Marcus Yong
Business Title
Vice President of Global Marketing
Company
Klook
Speaker Bio
As Vice President of Global Marketing at Klook, Marcus has been privileged to contribute to their mission of transforming travel experiences since joining the company as employee #51 in 2016. Working alongside a dedicated team, Marcus has navigated the company through six successful funding rounds, including a recent $100 million investment led by Vitruvian Partners. These milestones have enabled him to enhance Klook's platform and better serve travelers worldwide.
In 2023, Marcus and his team spearheaded the launch of Klook’s Kreator Program, building a community of over 20,000 content creators across 16 markets within a year. This initiative has positioned Klook at the forefront of social commerce in the travel industry.
Prior to Klook, Marcus led digital marketing efforts at Scoot, enhancing global digital acquisition and managing social media across seven markets. He began his career at the Singapore Economic Development Board, focusing on digital brand and channel management for North America.
In 2023, Marcus and his team spearheaded the launch of Klook’s Kreator Program, building a community of over 20,000 content creators across 16 markets within a year. This initiative has positioned Klook at the forefront of social commerce in the travel industry.
Prior to Klook, Marcus led digital marketing efforts at Scoot, enhancing global digital acquisition and managing social media across seven markets. He began his career at the Singapore Economic Development Board, focusing on digital brand and channel management for North America.
